The Perennials

the fact and the timing of retirement do not seem to have a systematic effect on health and ultimate mortality.

the sequential model of life.

the average American born in 2022 is expected to live thirty-two years longer than in 1900: seventy-eight compared to forty-six.

the granfluencers.

when a child does or accomplishes something, it’s better not to say, “I am so proud of you,” but to say, “You should feel so proud of yourself.” A subtle change of wording that conveys an empowering message.

Let me call these massive transformations the postgenerational revolution, one that will fundamentally reshape individual lives, companies, economies, and the entire global society. As a result, we will witness the proliferation of perennials, “an ever-blooming group of people of all ages, stripes, and types who transcend stereotypes and make conne

“Life stage and age have been decoupling over the past generation, with milestones like education, marriage, kids, career, and retirement becoming unmoored from traditional age constraints,” writes Jeff Beer in Fast Company. Still, marketing consultants and account managers are told by their bosses to acquire new customers, and those tend to be you

By age sixty, nearly 18 percent of Americans live alone, a percentage that grows to 25 percent by age seventy-five, and 42 percent by age eighty-nine.

The return of the multigenerational household is thus the direct result of increasing longevity, a declining birth rate, the blurring of generational boundaries, the difficulties faced by young people without strong educational credentials, and a yearning for community. The difficulties young people experience at finding stable employment are also