The Optimized Marketer: Writing with AI: Future-proof Your Talent and Position Your Business for a World Transformed by AI (The Optimized Self)
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The Optimized Marketer: Writing with AI: Future-proof Your Talent and Position Your Business for a World Transformed by AI (The Optimized Self)

Repurposing written content for different media is a true AI superpower. It’s a force multiplier
ask it to identify problems. This also allows writer and editor to learn. Try the following prompt: > Identify grammar and readability issues in the following: [paste]
The success or failure of an AI’s output relative to your goals depends on how well it predicts them. It guesses your intent on the basis of two sources of information—the data it has been trained on and what you have told it, not just in your last prompt but in your current session.
Your efforts will now pay increasing dividends. AI will only improve, and you will become more adept at collaborating with it the more you do.
In order not to cause offense and alienate their customers, AI creators are making them less critical and more obsequious. Research from Google has shown that AIs get more sycophantic as they become more advanced.
imagine your first Lean Prompt does not return anything of interest. You benefit even in this case. What will happen is that you will read the AI’s unsatisfying output, learn something about its limits and what it assumes of your goals, and make a judgment about what piece of information will be most relevant to bridge that gap.
It turns out that AI is quite good at padding. For example, you can try this wording: > Increase the length of the following piece of writing by 20 percent: [paste]
You can also instruct your AI to “be more surprising,” “be less robotic,” and “sound less like a marketer.” Use these phrases liberally.
Clarity Make your writing as simple and easy to understand