Nostalgia, as Mark Fisher predicted, has never been more potent. We can’t stop longing for the past – and increasingly, even the very recent past, via the “nowstalgia” of rapid-cycling trends – at the expense of creating something genuinely novel.

The Cult of Yesterday

Capitalism, Necromancy, and the Dark Side of Nostalgia

River Quintana

Feb 09, 2024

Some of the sources of Pop Art VI, Peter Blake

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Capitalism, it seems, can’t let go of the past. Like a necromancer, it reanimates the corpses of bygone trends, ideologies, and aesthetics, then sells them back to us at a markup. This... See more