The critical distinction is that today's gatekeepers derive authority not from institutional power but from demonstrated discernment. Cultural capital now flows to those who can navigate overwhelming abundance with skill and intention.

Talent will increasingly own their audience, with the rise of “channels of one” and community-as-a-service... Equivalents to Substack (where you build and monetize your own email list) will emerge in video, communities, branded products (like Borgo, still pre-launch) and other ways to build, manage, and monetize your audience. Some early breakouts... See more

The creator economy isn’t about influence. It’s about infrastructure.

If someone calls them influencers, run a mile. It’s a proper giveaway they don’t understand the economics of attention of the world they're trying to harness.

The creator world isn’t a media channel. It’s a parallel media infrastructure with its own broadcasters, publishers, and... See more