The Lean Enterprise

In general, the experimental process is an iterative approach divided into three phases: build, measure, and learn.

The typical enterprise acquisition is geared toward buying a company and integrating it into an existing business unit or scrapping it for talent or technology. The thinking is that the enterprise can leverage its considerable strengths in favor of the acquired company. After all, the enterprise’s advantages come from its distribution channels, pai

In the interest of capturing as many of those concepts as possible, the incubator should have an open policy for anyone who wants to submit a proposal.

There are two reasons why we did that. First, there’s not a startup in the world where they don’t talk about the scarcity of resources. We’ve learned that it’s not about how many resources you have; it’s about having the right focus. Second, if this becomes a mandate from headquarters, it will fail.

I take my definition of innovation from Ideo and Stanford Design School. Innovation is discovery at the intersection of what’s desirable, viable, and feasible.

The first move is to step into the stream of opportunities, or deal flow. Angel investors go to great pains to cultivate their deal flow, so a good place to start is to meet them and let them know what you’re looking for. You can find them through AngelList, an online social network for accredited investors. Entrepreneurs look for additional fundin

I always say that News Corp has five major assets: reach and scale to address hundreds of millions of people a day, the best-quality content in the world, our 30,000 talented people, a huge amount of data, and a lot of cash. But these assets are also our biggest challenges. Our reach and scale makes us risk-averse to launch new products that might

Experimentation is the heart of the lean startup method. Four things are necessary to do it effectively: a hypothesis, the riskiest assumption that underlies the hypothesis, a test method, and success criteria.

As for the enterprise’s vaunted brand, the one-two punch of search and social media have sapped it of much of its power. A brand that neither shows up in the first few search results nor garners recognition within an online community is irrelevant.