updated 8mo ago
The Internet's Meaning Crisis
andrea and added
- For one thing, the internet has taken the reward circuitry meant for social conditioning and has begun to replace it with parasocial conditioning; our reward feedback loops increasingly run through interactions with people we don’t know and may never meet, who have very little information about us or investment in our lives and wellbeing. Parasocia... See more
from Everyone’s Existential Crisis
Severin Matusek and added
- In digital spaces, brands can have personalities and influencers with whom one has never met can feel like close friends. These are consequences of the same thing. The parasocializing force that humanizes corporations also serves to abstract the individual, collapsing individual identity into something more synthetic and structured
from Spheres of Self: Performativity and Parasociality in the Metaverse by Koji
sari added