The Internet Is TikTok Now — The Atlantic

The widespread TikTok-ification of all social apps is quite striking (and sad!) Literally, all apps (Facebook, Instagram, YouTube, Twitter, etc) have become one click away to an infinite stream of viral videos, playing non-stop. The ratio of mindless consumption to building something meaningful on computing devices now likely exceeds 10:1, and ma... See more

Something I’ve noticed, however, is that exclusively using TikTok doesn’t mean I’m only exposed to TikTok-specific trends and culture. In fact, many of the dust-ups from other platforms still make their way onto my For You page. Rather than a standalone platform, as it was in its early days, TikTok has become the ocean into which—and out of which—t

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TikTok is a good reminder for the generational turnover of social products. While most social networks have not proven to be durable over time (Friendster, MySpace, Orkut, ....) the ones that take over generational shifts or new content types and formats have become massive companies.