The Icarus Deception: How High Will You Fly?
In order to efficiently jam as much testable data into each generation of kids, we push to make those children compliant, competitive zombies.
Seth Godin • The Icarus Deception: How High Will You Fly?
The Internet and the connection economy turn the economics of mass on its head. It’s now cheaper and more efficient to make edgy, amazing products for the weird edge cases (who are listening and talking and who care) than it is to push yet another average product onto the already overloaded average people in the middle of the curve.
Seth Godin • The Icarus Deception: How High Will You Fly?
Art has no right answer. The best we can hope for is an interesting answer.
Seth Godin • The Icarus Deception: How High Will You Fly?
Part of your hard work is to shun the nonbelievers and to focus on the audience of your choice.
Seth Godin • The Icarus Deception: How High Will You Fly?
“Do I care about what you do?”
Seth Godin • The Icarus Deception: How High Will You Fly?
When your art fails, make better art.
Seth Godin • The Icarus Deception: How High Will You Fly?
Art is the narrative of being alive.
Seth Godin • The Icarus Deception: How High Will You Fly?
Learn to sell what you’ve made. Say thank you in writing. Speak in public. Fail often. See the world as it is. Make predictions. Teach others. Write daily. Connect others. Lead a tribe.
Seth Godin • The Icarus Deception: How High Will You Fly?
Who will your customers become after they interact with you?