
The Great CEO Within: The Tactical Guide to Company Building

Keep doing this energy audit each month until 75 percent or more of your time is spent doing things that give you energy.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
Here’s a sample AOR list:
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
Farmers are compensated with a base plus a flat quarterly bonus based on retention rate or with a base plus a commission based on account growth.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
The easiest way to accomplish that is to have a fast process from start to finish. Each day of delay sends the message “We don’t have conviction about you.”
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
“Thank you for taking the time to interview with us. We do not feel that our needs for this role match your strengths. That being said, we will be hiring for many more roles in the future, and we hope to be able to reach back out to you again.”
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
Before Recruiting As the hiring manager, write out a ninety-day roadmap for the position you need to fill. This roadmap is different from the scorecard in that it includes all the goals that the new team member will be expected to hit within the first ninety days of joining. This is critical for successful onboarding.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
To put it simply, learning how to run a company while running a company is extremely hard. It always seemed like there was just no time.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
Schedule exercise and meditation on your calendar. Follow a bedtime routine. The more stable your health, the more stable your business will be.
Alex MacCaw • The Great CEO Within: The Tactical Guide to Company Building
The top goal framework will help you fix this. Greg McKeown, who wrote a phenomenal book on productivity called Essentialism: The Disciplined Pursuit of Less, boils this down to one key concept: Schedule two hours each day (i.e., put an event in your calendar) to work on your top goal only. And do this every single workday. Period.