The Goal Is Resonance

How do you achieve resonance?  [Resonant quotes] or places your attention is drawn to and “sticky ideas” that you just can’t let go of are key indicators of your values. Nietzsche put it beautifully :

Being resonant as a person means having a deep and lasting impact on others, often by connecting with them on an emotional or experiential level. This connection is marked by empathy, authenticity, and the ability to inspire and influence others in a meaningful way. Resonance goes beyond just being noticed or acknowledged; it involves creating a se... See more

In a dialogue with fellow scholars Thijs Lijster and Robin Celikates, Rosa imagines resonance as a descendant of Emile Durkheim’s notion of “collective effervescence,” the ecstasy shared by participants in music, sports, dancing, or spirituality. Rosa believes that attuning ourselves to this intense feeling of invigorating camaraderie is a necessar... See more

When people resonate with what you create, it means you’ve correctly diagnosed and articulated a collective idea. Successful writing is the arbitrage of capturing people’s ideas and communicating it to them before they are aware of it themselves.

For an idea to resonate, it needs to do the following:

Something in my subjective experience or previous insight connects to the idea in front of me and gives it potency. The connection between two ideas always carries the possibility of a third, new idea.

It moves me through language. I might find the phrasing particularly harmonious, the choice of ... See more