Saved by Adam Zeiner
The Emerging Shape of Design Orgs
Emerging role in design orgs: The Super Senior Individual Contributor (Principal Designer, Design Architect)
petermeorgdesignfordesignorgs.com


Creative and Strategic Leadership in Design Orgs—Super-Senior ICs and the Shadow Strategy Team (3rd in a series on Emerging Shape of Design Orgs), Peter Merholz
Peter Merholzpetermerholz.comIn order to implement strategy, an organization needs to integrate structure, processes, and people. A successful redesign will focus the company's resources on its strategic priorities and reduce costs. An example of a typical motivation for a redesign is a company that decided to expand outside of its US home base.