The Currency of Community

But the bigger point is that social tokens turn fleeting fun-and-play communities into long-lasting fun-and-work communities because social tokens turn communities into economies.

-Social incentives - It's more of a social, collectible value that people are proud to own. Social Tokens create status within a community. Think of Airline miles that generate status within a specific sphere (Airline lounge, first to enter the plane, etc..) or special perks in Discord servers