The Creator Economy Is in Crisis. Now Let’s Fix it.

Creators are questioning the terms that govern their relationship with the platforms they frequent—and the right of the platforms to set those terms in the first place. How the ecosystem responds—what alternatives are proposed, who builds them, and how—will shape the next phase of the Creator Economy.

And, I still have questions. What is the long-term viability of the creator economy? Granted, most people won’t want to be creators. But will there be enough opportunity for those who want to be creators—and put in the work toward that goal—to pursue this work at a sustainable revenue threshold? What guardrails or policy changes need to be implemen... See more

-Most importantly, by creating pathways for creators to own not just the content they produce, but the platforms themselves

Some inequality is inherent in the nature of the passion economy: supply is heterogeneous and non-substitutable, and the trust and affinity that creators build with their audiences should be celebrated. But platforms—from established to brand new—can do more to strengthen the creator middle class and broaden the path to success.

However, the Passion Economy has issues. First, platforms make constant updates that impact a creator’s earnings potential (ie: Instagram removing the “likes” metric). In addition, as social media platforms grapple with the complex challenges of censorship and free speech, there is real risk to creators of being de-platformed (ie: Zerohedge from Tw... See more

Giving ownership to creators is the most impactful way to empower creators. 

There is a transition happening from the attention economy to the ownership economy. Four ways to transition: the introduction of digital scarcity (NFTs), patronage (supporting creators), new economic models, and community ownership (DAOs).

There are many different wa

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