The Connected Company

11 Rules for Creating Value in the Social Era

Nilofer Merchant

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Meaningful: The Story of Ideas That Fly

Bernadette Jiwa

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The Song of Significance

Seth Godin

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The Cluetrain Manifesto (10th Anniversary Edition)

Doc Searls

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The Impact Equation: Are You Making Things Happen or Just Making Noise?

Julien Stanwell Smith

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All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Seth Godin

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The Passion Economy: The New Rules for Thriving in the Twenty-First Century

Adam Davidson

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Start With Why: The Inspiring Million-Copy Bestseller That Will Help You Find Your Purpose

Simon Sinek

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