The Chaos Machine: The Inside Story of How Social Media Rewired Our Minds and Our World a book by Max Fisher

You might also be aware that all this is delivered by means of “persuasive design”—an umbrella term for an armory of psychological techniques borrowed directly from the designers of casino slot machines, for the express purpose of encouraging compulsive behavior. One example among hundreds is the ubiquitous drag-down-to-refresh gesture, which keeps... See more

By portraying our opponents as beyond persuasion, social media sorts us into ever more hostile tribes, then rewards us, with likes and shares, for the most hyperbolic denunciations of the other side, fuelling a vicious cycle that makes sane debate impossible. We mustn’t let Silicon Valley off the hook, but we should be honest: much of the time... See more

As is now well known, social media platforms have been deliberately calibrated — using likes, retweets, and other reward mechanisms — to hijack our desire for attention and approval.