The Business of Belonging: How to Make Community your Competitive Advantage
by David Spinks
added by Emilie Kormienko · updated 2y ago
The Business of Belonging: How to Make Community your Competitive Advantage
Building Brand Communities: How Organizations Succeed by Creating Belonging
by Charles Vogl
- Community is more than just a feeling of belonging. In the context of business, it’s a structure for creating value. A simple way to understand it is to compare “community” to an “audience.”
from A Founder’s Guide to Community by David Spinks
sari added
sari and added