Attention Required! | Cloudflare

When you can’t edit your photos, much less see what they look like, there’s nothing to do but go back to what you were doing before — watching the concert, laying with your friends at the park, being with your dog.

Your photos don’t develop until the next morning, so you’re forced to live in the moment — snap and forget. There’s no pressure to get the perfect shot. It’s a focus on authenticity over appearance.

Unlike Instagram, there’s an unlimited number of contexts you can post in. Until now, posts have been limited to your public feed, your “finsta” — from “fake insta,” an account you use for your 2am kind of photos — or your Close Friend stories, none of which capture all the contexts of our day-to-day experiences.