The 4th Act — A New Narrative.

story as ‘light’, as ‘glue’ and as ‘web’ in its relationship to systems change. Saltmarshe reiterates story as a “direct route to our emotions” and that it creates cohesion within communities

Multiple stories build and connect to form a larger narrative. That narrative can be a road map for a society, a nation. And unlike a story which is about someone else and has an ending, a narrative is opened ended and impacted by your actions. A narrative gives a call to action and a roadmap to the future. For many it creates their entire operatin

Storytelling was perhaps our best adaptive tool for survival; for when put in the shape of a story, the brain remembers better as it activates more regions of the brain because a story effects you emotionally, imaginatively and intellectually