INTRODUCE THE MOST POWERFUL GUARANTEE YOU CAN THINK OF.

The first time you make a sale in a new business, no matter the amount, it’s a very big deal.

Digital publishing tends to fit into at least a few categories: one-off products, fixed-period courses, and recurring subscriptions.

Finally, if you enjoyed the book, feel free to let me know. You can write in directly from chrisguillebeau.com, where I follow the model outlined in

Finally, I realized that the target market had nothing to do with demographics in a traditional sense—the group simply consisted of people from all backgrounds who wanted to live unconventional, remarkable lives. They were “pro-change” and interested in pursuing a big dream while also making the world a better place for others.

There’s an old saying about the combined knowledge of the pope and a peasant being greater than the knowledge of only the pope.

What should you talk about online? It’s simple: Talk about yourself and your business. Really. If people don’t like what you do or say, they can unfollow you, but chances are that you’ll gain far more followers than you lose. Finally, remember that online social networks are merely reflections of what’s happening elsewhere.

What should you do when you have more ideas than time to pursue them? Two things: First, make sure you’re capturing all the ideas and writing them down, since you might want them later; second, find a way to evaluate competing ideas. Creating a “possibilities list” helps you retain ideas for when you have more time to implement them.

val-ue: something desirable and of worth, created through exchange or effort