
Survival of the Richest: Escape Fantasies of the Tech Billionaires

There lies the most fundamental problem with Mindset-derived solutions: they only move in one direction.
Douglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
As the underlying logic, technology, messaging, and remote control of The Mindset is palpable everywhere—school, work, healthcare, warfare, the environment—it’s no wonder so many people are frightened and angry. But instead of pushing for an alternative to the dehumanized, misogynist, antisocial, and catastrophic biases of The Mindset, the
... See moreDouglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
Players at this level are pursuing a very particular kind of wealth. It’s not based on dividends, regenerative markets, or the circulation of money through the system. It’s simple conquest and extraction. Find either a new territory to conquer and dominate, or a new technology through which to extract more than you already do.
Douglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
However we may slice it, The Mindset favors the extraordinary achievements of wealthy individuals using technology to set themselves apart from the common folk, control the natural environment, and overcome the cycles of life.
Douglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
The billionaire bunker is less a viable strategy for apocalypse than a metaphor for this disconnected approach to life. The lifestyle it suggests bears more resemblance to a private, defended fortress than a welcoming oasis, because even the billionaires are aware that they’ve been sustaining their businesses and lifestyles on borrowed time and
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In their race to grow exponentially forever, the markets had “gone meta” one time too many. No matter how many digital signifiers we employ to represent its value, the real world just doesn’t scale forever.
Douglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
The principles for building a more circular economy that isn’t dependent on growth are straightforward. Keep resources and revenue recirculating through the community, and accessible to the working class. Leverage the power of mutual aid to lift up one member of the community at a time, each according to their need. Maintain independence from big
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For our purposes here, objectifying “things”—whether for scientific identification, economic ownership, or social control—decontextualizes them from the systems of which they are a part.
Douglas Rushkoff • Survival of the Richest: Escape Fantasies of the Tech Billionaires
It’s not the technology they use but the will to conquer—the striving itself—that creates the core problem.