
Story: Style, Structure, Substance, and the Principles of Screenwriting

An Inciting Incident must “hook” the audience, a deep and complete response. Their response must not only be emotional, but rational.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
Critics never cite the pleasure of the audience unless they share it.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
The scene is not about what the scene seems to be about. It’s about something else.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
stories are equipment for living.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
if it merely runs alongside, it will split the story down the middle and destroy its effect.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
Secure writers don’t sell first drafts.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
From these create a step-outline, using, where valuable, designs from the original work, but feeling free to cut scenes and, if necessary, to create new ones.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
move progressively forward to a final action beyond which the audience cannot imagine another.
Robert McKee • Story: Style, Structure, Substance, and the Principles of Screenwriting
Two principles control the emotional involvement of an audience. First, empathy: identification with the protagonist