Startup Advice

A lot of the best ideas seem silly or bad initially—you want an idea at the intersection of “seems like bad idea” and “is good idea”. (It’s important to note you need to be contrarian and right, not simply contrarian.)

If you pivot, do it fully and with conviction. The worst thing is to try to do a bit of the old and the new—it’s hard to kill your babies.

You can create value with breakthrough innovation, incremental refinement, or complex coordination. Great companies often do two of these. The very best companies do all three.

Hire friends and friends of friends. Go after these people like crazy to get them to join. Some other candidate sources are ok, but I always got bad results from technical recruiters.

Write code, talk to users, and build the company (hire the best people you can find, get the culture right, fundraise, close sales, etc.) Most other things that founders do are a waste of time.

A great team and a great market are both critically important—you have to have both. The debate about which is more important is silly.