added by sari · updated 2y ago
Spotify's missing money-maker is artist-to-fan messaging
- This is reflective of a broader trend—artists want direct ownership over the relationship with their fans, and to be compensated based on how these fans interact with their music. Case in point: SoundCloud’s recent foray into ‘fan-centric’ payouts, Deezer’s continued experimentation with user-centric payout models, and the ongoing parliamentary inq... See more
from A New Funnel for Music by Yash Bagal
sari added
- One of the major pivots the music industry has made in response to the COVID-19 pandemic is a shift in focus from lean-back, aggregate streaming channels (e.g. Spotify, Apple Music) to direct-to-fan channels (e.g. Bandcamp, Shopify, Patreon) where the revenue impact is more immediate and transparent. Monthly membership revenue in particular is easi... See more
from Just a moment...
sari added
- Spotify’s main form of compensation is the promise of exposure. Put your music on Spotify and it’s instantly available to 138 million subscribers, a veritable nation-state of potential listeners. But with that promise comes the relinquishing of even more control. Reaching any of those listeners depends primarily on Spotify’s recommendation systems;... See more
from Platforms, Creative Communities, and the Need for a Radical Reimagining - The Reboot by Tim Maughan
sari added