The first phase of the domination of the economy over social life brought into the definition of all human realization the obvious degradation of being into having.

This society which eliminates geographical distance reproduces distance internally as spectacular separation.

When art, which was the common language of social inaction, becomes independent art in the modern sense, emerging from its original religious universe and becoming individual production of separate works, it too experiences the movement that dominates the history of the entirety of separate culture. The affirmation of its independence is the beginn... See more

The consciousness of desire and the desire for consciousness are identically the project which, in its negative form, seeks the abolition of classes, the workers’ direct possession of every aspect of their activity. Its opposite is the society of the spectacle, where the commodity contemplates itself in a world it has created.

The spectacle subjugates living men to itself to the extent that the economy has totally subjugated them. It is no more than the economy developing for itself. It is the true reflection of the production of things, and the false objectification of the producers.

Separated from his product, man himself produces all the details of his world with ever increasing power, and thus finds himself ever more separated from his world. The more his life is now his product, the more he is separated from his life.

In a primitive economy, the commodity sector represented a surplus of survival. The production of commodities, which implies the exchange of varied products among independent producers, could for a long time remain craft production, contained within a marginal economic function where its quantitative truth was still masked. However, where commodity... See more

the objects which promise unique powers can be recommended to the devotion of the masses only if they’re produced in quantities large enough for mass consumption. A product acquires prestige when it is placed at the center of social life as the revealed mystery of the ultimate goal of production. But the object which was prestigious in the spectacl... See more

alienated consumption becomes for the masses a duty supplementary to alienated production