#socialstrategy #culture #stateofsocial | Kiana Fathi | 48 comments
The Thought Leader Gold Rush
dotdottdottt.substack.com
Welcome to the social media recession 🆘.
Today: a recap of my keynote at Snapchat’s annual conference, detailing how brands have made the public internet an unpleasant place to hang out, what problems it causes marketers, and how platforms will evolve to follow their users into hiding.
#mar... See more
eugbrandstratinstagram.comThe 2000-2020 internet social has been dominated by a handful of players: Facebook, Twitter, Pinterest, Instagram. Yet will it remain exactly as it is ? Most likely no. The Internet Social landscape is undergoing a major change: Decentralization. Momentum is shifting from internet giants to micro-communities.