Six economies of online creators

Numerous startups are attempting to help creators set up their standalone, owned properties online; earn more from fewer, truer fans; and lessen their dependence on social media platforms. But unless we radically change the foundation of the creator economy—how creators find and connect to a community in the first place—these solutions are incremen... See more

But just as the gig economy mode of work brought about negative consequences, strong parallels are emerging between the gig economy and creator economy, rooted in the commoditization of work and erosion of worker leverage. For online creators today, a handful of large social media platforms serve as gatekeepers for finding and connecting with audie... See more

More and more people will consider themselves “creators,” regardless of whether they make it a living. They will see their intellectual output as a body of work, which they can grow and evolve over time independently of themselves. The original vision of the Internet as a knowledge sharing network will come to fruition, as more and more people’s kn... See more