updated 2mo ago
Signal v. Noise
That means telling the truth about who you are, where you come from, where you are in your journey, and what matters to you. If you’re not an expert, say so. If your beliefs differ from others in your space, say so. It means telling the truth about the products and services you’ve created, how they work, and why you made them. And it means being ho
... See morefrom Non-Coercive Marketing: A Manifesto by rob hardy 🦌
Atmos Black added
- when you have something useful to say, articulated in an unusual and interesting way, delivered to a specific group of people [who hang out together], word of mouth spreads.
And, as with Seth Godin, David didn’t need growth hacks in the 90s and he wouldn’t need them today.
Because the noise makes it hard to find quality, interesting perspectives, whi... See morefrom David C. Baker Case Study | Liam Curley
Hendrik added