Share what you love, and the people who love the same things will find you.

These are your real peers—the people who share your obsessions, the people who share a similar mission to your own, the people with whom you share a mutual respect. There will only be a handful or so of them, but they’re so, so important. Do what you can to nurture your relationships with these people. Sing their praises to the universe. Invite

You just have to be as generous as you can, but selfish enough to get your work done.

Emma Coats, a former storyboard artist at Pixar, outlined the basic structure of a fairy tale as a kind of Mad Lib that you can fill in with your own elements: “Once upon a time, there was _____. Every day, _____. One day, _____. Because of that, _____. Because of that, _____. Until finally, _____.” Pick your favorite story and try to fill in the

spending the majority of your time, energy, and attention practicing a craft, learning a trade, or running a business, while also allowing for the possibility that your work might attract a group of people who share your interests. All you have to do is show your work.

“In the beginner’s mind, there are many possibilities,” said Zen monk Shunryu Suzuki. “In the expert’s mind, there are few.”

The minute you learn something, turn around and teach it to others. Share your reading list. Point to helpful reference materials. Create some tutorials and post them online. Use pictures, words, and video. Take people step-by-step through part of your process. As blogger Kathy Sierra says, “Make people better at something they want to be better

Ask yourself, “Is this helpful? Is it entertaining? Is it something I’d be comfortable with my boss or my mother seeing?” There’s nothing wrong with saving things for later. The save as draft button is like a prophylactic—it might not feel as good in the moment, but you’ll be glad you used it in the morning.

Think about what you can share from your process that would inform the people you’re trying to reach. Have you learned a craft? What are your techniques? Are you skilled at using certain tools and materials? What kind of knowledge comes along with your job?