Designers also found semantic labels helpful when seeking missing words. Deciding which image to include can be diffi-cult: “I don’t know – I just like this image”.

The key challenge in visual ideation is how to provide reflec-tive material that helps designers make sense of their images.

Designers must articulate their ideas, to themselves or others, or synthesize larger concepts, based on their collected material and experience [27]. This sense-making process is crucial for reflection on new concepts