selective attention test
youtube.comSaved by kev and
selective attention test
Saved by kev and
This classic effect (which is even more striking when the words are printed in color) reflects the intervention of your executive control system. When the words and colors conflict, the central executive must inhibit word reading to remain focused on the task of naming the ink color.
The researchers dubbed this phenomenon inattentional blindness.
I myself like to call it attentive inattention. The concept was pioneered by Ulric Neisser, the father of cognitive psychology. Neisser noticed how he could look out a window at twilight and either see the external world or focus on the reflection of the room in the glass. But he couldn’t actively pay attention to both. Twilight or reflection had t
... See moreWhat this does illustrate is the fact that we tend to be consciously aware only of what we attend to.