Scientific Advertising

Ogilvy on Advertising

David Ogilvy

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Ogilvy on Advertising

David Ogilvy

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The Adweek Copywriting Handbook

Joseph Sugarman

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The Robert Collier Letter Book

Robert Collier

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Positioning: The Battle for Your Mind

Philip Kotler

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The Personal MBA: Master the Art of Business

Josh Kaufman

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Great Leads: The Six Easiest Ways to Start Any Sales Message

Michael Masterson, John Forde

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