added by sari · updated 2y ago
Roblox and the Dispersal of Creativity | No Mercy / No Malice
- There’s another group of platforms out there that don’t just disperse retail, but disperse creativity. Etsy — a pandemic winner whose prosperity is nothing short of inspiring — enables artisans to reach a global audience. YouTube made video stars out of millions, and now TikTok is leapfrogging YouTube in the mobile space. Substack, Patreon, and Onl... See more
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago
- Roblox commands the attention of America’s kids to the tune of 2.6 hours per day. And it does so with games that largely avoid the violence and dystopia of those $100 million blockbusters. Some of the most popular games on the Roblox platform are about adopting digital pets, building virtual communities, and running a pizza restaurant.
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago
- By dispersing tools to millions, Roblox has made money for independent developers and created a flywheel for its own future growth. Nearly 1 million creators earned Roblox’s in-game currency (“Robux”) with their creations, and over a thousand have made over 10,000 real dollars in the past 12 months. 250 of its creators made over $100,000.
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago
- Roblox could be to Facebook what Shopify is to Amazon, the non–social media social media firm.
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago
- But Christopher Nolan calling HBO Max “the worst streaming service” is similar to JCPenney calling Amazon circa 1999 a terrible experience.
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago
- There’s another group of platforms out there that don’t just disperse retail, but disperse creativity.
from Roblox and the Dispersal of Creativity | No Mercy / No Malice by Scott Galloway
sari added 3y ago