Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy

Interviewing Users: How to Uncover Compelling Insights

Steve Portigal

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Deploy Empathy: A Practical Guide to Interviewing Customers

Michele Hansen

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The Secret of Selling Anything: A road map to success for the salesman… who is not aggressive, who is not a “smooth talker,” and who is not an extrovert

Harry Browne

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The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you

Rob Fitzpatrick • 7 highlights

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Stop Asking Questions: How to Lead High-Impact Interviews and Learn Anything from Anyone (For Podcasters, Entrepreneurs, Sales, HR, and Journalists)

Andrew Warner • 1 highlight

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The Customer Rules

Lee Cockerell

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