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RFC: Let’s Disrupt Dating Apps
Increasingly, consumers (Gen Z’s especially) are seemingly ditching Bumble, Hinge, and Tinder in favor of apps that better cater to their preferences and behaviors. In the last 18 months or so, a new paradigm of dating apps has emerged, many of which draw upon growing behaviors around gaming, live and short-form video (Curtn, Lolly, Snack, Filter O... See more
Jay Drain Jr • Consumer Social is Eating the World
One very common pitfall for naive implementations of discovery, ranking or status is to inadvertently stop newcomers from “breaking in”.Any social experience will typically have attention or display mechanisms that need to take relative status into account. A naive implementation of a “suggestions” feed or a “top users” might be to rank content bas... See more
Sriram Krishnan • Status Traps: Learning from Web2 Social Networks - a16z crypto
Many social goals are best accomplished indirectly; singles parties are never the best singles parties, dinners devoted to a discussion topic rarely produce good conversation; you’ve got to cultivate the conditions, not demand the behavior
In order to imagine where the future is headed, let’s first lay out the three main steps of connection building to examine how the physical and digital worlds fare at each:
- Discovery : you find someone you want to meet, or that person finds you
- Connection : some initial contact is established
- Connection strengthening : further interactions st
Joey DeBruin • The digital flip
In addition to being modeled after addictive casino games, online dating and apps are optimized for user engagement (i.e. membership and advertising revenue) instead of user desired outcome (i.e. finding your future husband).