Successful artists, musicians and other creatives have a similar dilemma. Their fans want more of what they did to reach their success. They want them to play their old songs, paint the same style paintings, and make the same kind of great movies. But in order to keep improving, to maintain their reputation as someone creative, the artists need to... See more

To me, the key to keeping taste is to be true to yourself. While I recognize that that sentiment would be more appropriate on a wine mom’s wall hanging, it is surprisingly hard. When no one cares about you and you make objects for the simple joy of creation, you’re under no pressure to conform your taste to anyone. When your audience grows—when... See more

The more people who buy a product, the further the product’s message spreads, the more money the company makes, the more they can invest in their projects. It's a virtuous cycle of creation and consumption. By making scale—the number of people who use or see the creation—an explicit part of the art’s statement, they naturally marry the business’s... See more