Reimagining Design: Unlocking Strategic Innovation (Simplicity: Design, Technology, Business, Life)
Kevin G. Bethuneamazon.com
Reimagining Design: Unlocking Strategic Innovation (Simplicity: Design, Technology, Business, Life)
I do believe the future will have a place for hybridity and singular experts, but the organizational construct needs to nurture breadth and depth across the board.
It was nothing to fill up multiple pages of sketches and spend half the next class going through constructive critique of your work, and then rinse and repeat for the following week.
I like how Atlassian, a popular software tool provider for software development and project management, defines agile on its website.6 “Instead of betting everything on a ‘big bang’ launch, an agile team delivers work in small, but consumable, increments.
Professional designers know their craft, much like business folks and engineers know theirs. With design being probably the least understood in the multidisciplinary mix, folks are often surprised when designers deliver so much more than what’s usually expected.
curiosities. Imagine if our future teams were just as representative as the beautiful tapestry of people making up this world. Imagine if we could foster creative sparks and connections across that level of diversity. The human condition would improve. Our businesses would improve. Our respect for broader societal and environmental implications wou
... See moreHard work, resilience, and working over a hundred hours a week inform the threads we often see on Twitter. Creativity is rarely mentioned. Instead, I want you to understand how creativity can revitalize your career, awaken dormant opportunities in your business, and give you a lot of fulfillment in the process. I believe we all can be creative, but
... See moreWithin Nike Global Footwear, there was a special area sealed off from general employees called the Nike Innovation Kitchen. You needed a special badge to get in, and I was eventually given one to engage in my stretch projects. The Nike Innovation Kitchen team innovated on product and material advances ahead of the needs of the core business. The co
... See moreAt the time, I was told, “You’d better make a smart decision because it’s hard to go back and change course.”
Design transformation takes leadership. We can’t expect our people to snap into a new paradigm overnight, especially against a vision they may not understand. We need to educate and bring people along. But what type of leader are you? Your behaviors as a leader will accelerate or slow down progress.