
Quit: The Power of Knowing When to Walk Away

As we carry around beliefs and ideas, they become our possessions. We own what we’ve bought and what we’ve thought.
Annie Duke • Quit: The Power of Knowing When to Walk Away
That’s the way that we need to think too. When we find something that’s working for us, whether it’s a job, a career, a product that we’re developing, a business strategy, or even a favorite restaurant that we love going to, continuing to explore what other options might be available is a good strategy in a world as uncertain as the one that we liv
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You can’t trick yourself into not taking sunk costs into account by trying to view the situation as a new choice. Asking whether or not you would continue if the decision were a fresh one doesn’t mitigate the sunk cost effect the way you might intuitively think it would.
Annie Duke • Quit: The Power of Knowing When to Walk Away
quitting is a problem of being able to glimpse at the range of ways the future might play out and see that the likelihood that things will turn out poorly is too high to make it worth your while to continue.
Annie Duke • Quit: The Power of Knowing When to Walk Away
Success does not lie in sticking to things. It lies in picking the right thing to stick to and quitting the rest.
Annie Duke • Quit: The Power of Knowing When to Walk Away
while goals do help us to be grittier, grit isn’t always a virtue. As you already know, grit is good for getting you to stick to hard things that are worthwhile, but grit also gets you to stick to hard things that are no longer worthwhile.
Annie Duke • Quit: The Power of Knowing When to Walk Away
consider this simple heuristic as a rule of thumb: If you feel like you’ve got a close call between quitting and persevering, it’s likely that quitting is the better choice.
Annie Duke • Quit: The Power of Knowing When to Walk Away
the world is stochastic. That’s just a fancy way of saying that luck makes it difficult to predict exactly how things will turn out, at least not in the short run. We operate not with certainties but with probabilities,
Annie Duke • Quit: The Power of Knowing When to Walk Away
Being forced to quit forces you to start exploring new options and opportunities. But you should start exploring before you’re forced to. Even after you have found a path that you want to stick to, keep doing some exploration. Things change, and whatever you are doing now may not be the best path for you to pursue in the future. Having more options
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