Quiet Openings

i sent this screenshot from a steve jobs email to a friend & we ended up talking about how so many people plan so aggressively now that they leave no space for natural chaos. you ask someone when they’re free & they hit you with “september 15th.” months out. especially in nyc, this is just…normal. one of the most fascinating parts of modern life ... See more

Here is one that I’ve encountered time and again: marketing is the mother of revenue. Some of you might wince at the idea of self-promotion and all of your biases with the word marketing. When it comes to gigantic corporations, I do too. But let’s consider this in a small business context, where you work in and with your community. In this sense, m... See more

I was talking to a friend about why we decided to invite only paying believers to the Sublime private beta. My answer is that charging early for a product creates high expectations, and in aspiring to meet those expectations, we are held accountable to deliver a product you love and trust. My answer is that growing Sublime the right way is more imp... See more