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amazon.comStatistics for the Rest of Us: Mastering the Art of Understanding Data Without Math Skills (Advanced Thinking Skills Book 4)
amazon.comSampling produces the need for a confidence value, because we are generalizing based on a select, representative population. And the smaller the sample, the more generalizing we are doing: if we did the intervention for half of the world and then measured, we’d be a lot more confident that our measurement represented the true power to change behavi
... See moreMatt Wallaert • Start at the End: How to Build Products That Create Change
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