Purpose

Finally, you’re going to connect the dots and describe how your Ideal Member will move from A to B, from their moment of transition to the results and transformation they so desperately seek. This is the bridge. It’s the activities your members will do together—the shared experiences they’ll have—that will collectively move all of them along toward

those who are ultimately successful accept the beauty of communities as decidedly imperfect and ultimately forgiving. They quickly get to the core questions they need to answer to start inviting folks in. Who is going to want or need my community the most right now? What results or experiences do they want to get? What kinds of activities will they

These are your Ideal Members . . . the people who need you—as a host and the community you’re creating—the most right now.

Then, you’ll want to explore the opposite dynamic. Who depletes your energy? Who is quick to cut you down? Who makes you question your worth?

Finally, the community was there to make these new ideas and powerful cultures real. By introducing members to each other, making it easy for them to share their stories, experiences, and ideas, they learned faster, built new practices, changed habits, and ultimately got results and transformation they wouldn’t have been able to get on their own.

THE MENTOR. As you shift from hero to mentor, or as we’ll call you, host, you can blossom into a role that helps others around you succeed on their own journeys.

the more explicit you are with the positive cultural norms you want to bring to your digital community, the more likely you and your members will make them a reality. This is where you don’t want to leave things to chance. The people who want to join your community are attracted to something clear and exciting, and they want to know exactly how to

The problem is, when you’re ready to put your learning into practice, something strange and paralyzing happens. The accounts you follow keep serving up increasingly attention-grabbing, even ominous content that somehow compels you to pay attention. There’s always something new to read, a podcast to listen to, or a feed to catch up on. Without stayi

A host is the most powerful role any of us can take on as we turn our purpose into action. A host can take many forms—gatherer, facilitator, guide, teacher, coach, mentor, or a warm, welcoming friend—but a host does something the rest of us increasingly don’t. They bring people together with intention—the intention to discover, explore, comfort, be

Who in my life can help me move my purpose forward? Who can I show up for in a way that’s aligned with my purpose? How do I need to take care of myself so I can show up energized and focused for the people in my life and myself? Am I setting clear boundaries, so that I can harness my time, talents, energy, and focus on moving toward my Future Story