Purple Cow: Transform Your Business by Being Remarkable

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Seth Godin

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This is Marketing: You Can’t Be Seen Until You Learn To See

Seth Godin • 9 highlights

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This Is Marketing: You Can't Be Seen Until You Learn to See

Seth Godin • 1 highlight

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The 22 Immutable Laws of Marketing: Exposed and Explained by the World's Two

Jack Trout

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Harold T. Harper and added

Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising

Ryan Holiday

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Originals: How Non-Conformists Move the World

Adam Grant • 4 highlights

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Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation

Debra Kaye

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Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter

Eddie Shleyner • 1 highlight

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