Saved by sari
Priceless: The Myth of Fair Value (and How to Take Advantage of It)
The Psychology of Price: How to use price to increase demand, profit and customer satisfaction
amazon.com
William Poundstone comments in Priceless: The Psychology of Hidden Value:
Dr. David Lewis • The Brain Sell: How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop
William Poundstone comments in Priceless: The Psychology of Hidden Value:
Dr. David Lewis • The Brain Sell: How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop
the amount we’re willing to pay for things often depends, to a large degree, on how fair the price appears to be.