Predictive Analytics

Big Data, Analytics, and the Future of Marketing & Sales

McKinsey Chief Marketing & Sales Officer Forum

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Keeping Up with the Quants: Your Guide to Understanding and Using Analytics

Jinho Kim

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Data Smart: Using Data Science to Transform Information into Insight

John W. Foreman

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Big Data Now: 2012 Edition

O'Reilly Media Inc.

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The Master Algorithm: How the Quest for the Ultimate Learning Machine Will Remake Our World

Pedro Domingos

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