Pre-Suasion: A Revolutionary Way to Influence and Persuade

Persuadable: How Great Leaders Change Their Minds to Change the World

Al Pittampalli

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Influence: The Psychology of Persuasion (Collins Business Essentials)

Robert B. Cialdini PhD

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Start at the End: How to Build Products That Create Change

Matt Wallaert • 78 highlights

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Thinking, Fast and Slow

Daniel Kahneman • 6 highlights

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To Sell Is Human

Daniel H Pink

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Designing for Behavior Change: Applying Psychology and Behavioral Economics

Stephen Wendel • 1 highlight

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