Playing to Win: How Strategy Really Works

Playing to Win: How Strategy Really Works

A. G. Lafley amazon.com

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What is our winning aspiration? Clarify what you aim to achieve with your strategy. This guides all subsequent decisions and actions toward a clear objective.

Where will we play? Select specific markets, segments, or niches where you will compete. Focus is crucial; trying to be everywhere can dilute effectiveness.

How will we win? Determine your c

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