Pipe It! Platforms, Funding, and the Future

Pipe is that better way. Even better than debt.

Pipe is building an entirely new asset class based on recurring revenue contracts. It’s not equity and it’s not a loan. Pipe lets businesses raise money today by selling their monthly or quarterly subscription cash flows directly through its platform.

Pipe is in the business of creating Business-Funding Fit. Its skills -- pulling in companies’ financial data via APIs, assigning ratings based on that data, attracting investors, providing liquidity, and managing seamless ongoing financial transactions -- will be extensible to many more subscription-based business models over time.

Pipe needs to simultaneously attract companies willing to sell their recurring revenue and investors willing to buy it.

once you’ve got product-market fit with a rinse and repeatable growth strategy, spend is going to shift toward S&M away from R&D and raising equity to plug the CAC to payback gap in cash flow seems like an incredibly expensive way of achieving this when alternatives like Pipe exist. I think VCs that invested at the earlier stages are very aligned h... See more

Platform wealth and economic sharing: Today, creators & consumers contribute to a platform to gain social or economic status. But this status is rented (status on platform only, revenue shared directly with platform). In Web3 this status is owned. Not only is social reputation portable, but the relationship with IP created on platform can be owned ... See more