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Picasso’s Bull Prints Still Inspire Apple Designs | Artsy
Steve Jobs famously said innovation is "saying no to 1000 things" before you say yes.
For more than a decade, Apple has used Pablo Picasso's Bull to drive home the lesson.
Here's a breakdown 🧵 https://t.co/eCt6fdHpix
Apple encourages big thinking but small everything else.
Ken Segall • Insanely Simple: The Obsession That Drives Apple's Success
ow Steve Jobs kept things simple:
1. You will go far with a single idea expressed clearly.
2. When advertising your product pick one feature to focus on.
3. Customers see more choice as more confusion. Steve believed in doing the work for the customer.
4. Steve’s most important concern was making things easier for the customer. Less versions
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