Saved by sari
People Powered: How Communities Can Supercharge Your Business, Brand, and Teams
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Building Brand Communities: How Organizations Succeed by Creating Belonging
amazon.com
If a company can transition from simply delivering a product to building a community, it can unlock extraordinary competitive advantages and both create and support a superior business model.
Jeffrey Bussgang • When Community Becomes Your Competitive Advantage
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The Business of Belonging: How to Make Community your Competitive Advantage
David Spinks • 15 highlights
amazon.com
Successful communities have seven key elements:
Jeffrey Bussgang • When Community Becomes Your Competitive Advantage
sari added
