Snaxshot #06: Part of A Complete Breakfast

Cereal consumption being limited to “breakfast” which poses challenges with changing dietary habits in younger generations.

Perception of cereal as a “sugary” treat, associated with high levels of sugar.

Crunch Time (challenges) 🛑

If you strolled past an IRL cereal aisle in the last decade, you may have noticed a dichotomy, either sugary cereals which most millennials grew up with or the boring but healthy cereal we saw our parents succumb to, cereals were overdue for disruption.