Saved by Keely Adler
Our obsession with nostalgia is driving a trend revival spiral
In fact, one of the things that will not survive is novelty itself: trends, fads, fashions, scenes, vibes. We are thrown back into cyclical time; what’s growing old is the cruel demand to make things new.
Sam Kriss • The internet is already over
It feels like we’re in a moment of repudiating the modernist impulse that says we’re happily abandoning the present as we rocket into the future. I think the whole return of retro design—the artisanal movement, and the coveting of everything handmade—is evidence of this. It’s as if we’re struggling to create a new notion of time,
Debbie Millman • Brand Thinking and Other Noble Pursuits
Yes, this is 2024, where life increasingly feels like a huge in-joke that started on the internet. Once upon a time we had subcultures: punks and goths, hippies and emos. Now we have Gen Z’s perceptive trendspotters pinpointing a style or a mood that is sweeping the zeitgeist, coining a label for it — often with the suffix “-core” — and sharing it ... See more